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Web 2.0: The Latest on "New Media" Performance and How They Deliver ROI
sponsored by TechTarget
Posted:  08 Oct 2007
Published:  08 Oct 2007
Format:  PDF
Length:  74  Page(s)
Type:  White Paper
Language:  English

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ABSTRACT:

This session, presented by Marilou Barsam, Senior Vice President, Client Consulting & Corporate Marketing, TechTarget, covers real-world performance results on recent new media offerings (podcasts, contextual marketing sponsorships, video applications, sponsored blogs and wikis). Based on the actual results of customer campaigns, it explores optimal ways to get the latest and the greatest online media to work for you in proving ROI.
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AUTHOR: 

Marilou Barsam
Senior Vice President, Client Consulting & Corporate Marketing, TechTarget


BROWSE RELATED RESOURCES:

Best Practices | Blogs | Lead Generation | Online Advertising | Online Marketing | Podcasts | ROI | Surveys | Webcasts
View All Resources sponsored by TechTarget

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