Data masking is a highly cost effective way to reduce the risk of sensitive data in non-production environments, such as test or development, or when sharing data with business partners. In this webcast, Forrester Research analyst Jonathan Penn explains the importance of using data masking products, such as Oracle Data Masking, to prevent unauthorized access to sensitive or regulated data. By replacing sensitive data with realistic simulated values, production data can be used in non-production environments or with partners without risk of data or regulatory breaches, allowing organizations to achieve greater operational efficiencies.