WHITE PAPER - This document describes how Opus Research evaluates seven ways that firms can build a customer-centric organization and enhance the customer experience.
Posted: November 18, 2008 | Published: November 18, 2008


Topics:  CRM | CRM Best Practices | CRM Services | Customer Data Management | Customer Data Management Software | Hardware | IVR | Marketing | SIP

WHITE PAPER - Survey respondents illustrated a sophisticated understanding of the consumer profile of the millennial, a sampling comments point to convenience, customisation, community and "cool" as motivating factors for millennials.
Posted: November 18, 2008 | Published: November 18, 2008


Topics:  CRM | CRM Best Practices | CRM Services | CTOs | Customer Service | Customer Support Software | Viral Marketing

WHITE PAPER - This paper is based on a SearchSoftwareQuality.com presentation, "Optimizing the Application Testing of Your Siebel CRM Environment," sponsored by HP and Infosys.
Posted: October 8, 2008 | Published: October 8, 2008


Topics:  Application Development | Business Process Management | CRM | CRM Best Practices | CRM Software | Software Testing

WHITE PAPER - VoC is an approach that can guide enterprises in meeting the spectrum of sales, marketing, customer support, brand and reputation management, product service design, and quality demands.
Posted: October 8, 2008 | Published: October 8, 2008


Topics:  CRM | CRM Best Practices | Customer Data Integration | Customer Data Management | Customer Interaction Services | Customer Service | White Papers

VIDEOCAST - Many emerging businesses today are searching for a way to move into new markets and achieve cost effective product growth. Learn how to improve your business and acquire new product segments without experiencing an increase of internal resources.
Posted: October 2, 2008 | Premiered: June 1, 2008


Topics:  Apparel Industry | B2C | Business Integration Software | Content Management Software | CRM | CRM Best Practices | CRM Software | Data Quality | ERP

WHITE PAPER - This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
Posted: September 19, 2008 | Published: September 19, 2008


Topics:  Collaboration | CRM Best Practices | Customer Satisfaction | Enterprise | Mobile CRM | Mobile Workers | Productivity | Sales Channels | Sales Force Automation | Sales Information Systems | Sales Representatives | Social Networking

PODCAST - In today's "do more with less" environment, it becomes increasingly important to focus on simplifying customer interaction without increasing cost. The podcast highlights 5 ways to improve the customer experience in a highly cost effective.
Posted: September 19, 2008 | Premiered: September 18, 2008


Topics:  Call Center Management | Contact Center Management | Contact Center Software | CRM | CRM Best Practices | CRM Services | CRM Software | Customer Satisfaction

WHITE PAPER - This whitepaper shows you how contact centers can deliver differentiated customer service, build more profitable customer relationships and demonstrate the ROI on customer interaction solutions.
Posted: September 10, 2008 | Published: September 10, 2008


Topics:  Call Center Management | Call Center Services | Call Centers | Contact Center Management | Contact Center Services | Contact Center Software | CRM | CRM Best Practices | CRM Services | Financial Services | ROI

WHITE PAPER - Mobile CRM is something that needs to be considered now. As a business leader, you might have put it into your mental to do later box, but the reasons to make it a priority are compelling. Read this paper to discover why.
Posted: September 1, 2008 | Published: December 25, 2006


Topics:  CRM | CRM Best Practices | Handheld Device Security | Handheld Devices | Mobile Device Management | Mobile Device Management Software | Sales | Wireless Applications Software | Wireless Computing

WHITE PAPER - Read this paper to learn how managed customer engagement is a critical path to promoting advocacy for your brand and driving business results.
Posted: March 19, 2008 | Published: March 19, 2008


Topics:  Branding | CRM | CRM Best Practices | CRM Software | Customer Service | Customer Service Best Practices | Customer Support Software | Customers | Lead Generation | Marketing Information Systems | Product Management | Relationship Marketing | ROI | Sales | Sales and Marketing Software

WHITE PAPER - Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.
Posted: March 2, 2007 | Published: July 1, 2006


Topics:  CRM | CRM Best Practices | CRM Software | Customer Service | Lead Generation | Routing | Sales and Marketing Software | Sales Channels | Sales Force Automation | TCO