<?xml version="1.0" encoding="ISO-8859-1" ?>









	<rss version="2.0"> <channel> <title>Bitpipe: Database Marketing Research</title> 
	<link>http://cyberlibrary.wsta.org/rlist/term/Database-Marketing.html?asrc=RSS_BP </link> <description>White papers, webcasts,
	podcasts, IT downloads and product information provided by Bitpipe</description>
	<language>en-us</language> <lastBuildDate>Sun, 10 Aug 2008 24:00:00 EDT</lastBuildDate>
	<pubDate>Sun, 10 Aug 2008 24:00:00 EDT</pubDate>  <item> <title><![CDATA[B2B Database Marketing Trends and Best Practices]]></title> <link><![CDATA[http://cyberlibrary.wsta.org/detail/RES/1218554712_127.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This article reviews specific client examples of best practice application of database marketing in B2B environments.
   Published by: Extraprise Group, Inc.]]></description>
		<pubDate>Fri, 01 Aug 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[The Best Database Marketing Discoveries for B2B Companies]]></title> <link><![CDATA[http://cyberlibrary.wsta.org/detail/RES/1218554721_742.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This white paper introduces client snapshots which illustrates how implementing specific B2B database marketing tactics improved the results and effectiveness of each company&#39;s overall marketing spend.
   Published by: Extraprise Group, Inc.]]></description>
		<pubDate>Fri, 01 Aug 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Why B2C Database Marketing Firms Don&#39;t Understand B2B Companies]]></title> <link><![CDATA[http://cyberlibrary.wsta.org/detail/RES/1218554724_612.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    This whitepaper explains why B2C-oriented database marketing firms lack an understanding of how the data they manage and discover are really used. It also addresses how B2B marketers need a complex process to make their efforts more productive.
   Published by: Extraprise Group, Inc.]]></description>
		<pubDate>Fri, 01 Aug 2008 24:00:00 EDT</pubDate> </item>  <item> <title><![CDATA[Achieved Closed&#45;Loop B2B Marketing]]></title> <link><![CDATA[http://cyberlibrary.wsta.org/detail/RES/1218554711_53.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Database marketing&#39;s time is now&#44; and as companies realize its importance the number of constituents will grow&#44; meaning the database should be at the forefront of all new initiatives.
   Published by: Extraprise Group, Inc.]]></description>
		<pubDate>Sun, 01 Jan 2006 24:00:00 EST</pubDate> </item>  <item> <title><![CDATA[Direct Marketing Company Gets It Done Faster with DMExpress]]></title> <link><![CDATA[http://cyberlibrary.wsta.org/detail/RES/1207676776_173.html?asrc=RSS_BP_TERM]]></link>
		<description><![CDATA[
    Syncsort provided DMC with a free Proof&#45;Of&#45;Concept to demonstrate the benefits that DMExpress could provide. Using DMExpress&#44; DMC was able to significantly decrease the elapsed time.
   Published by: Syncsort]]></description>
		<pubDate>Tue, 01 Apr 2008 24:00:00 EDT</pubDate> </item>  </channel> </rss>

